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Buyology: How Everything We Believe About Why We Buy Is Wrong1. Buyology: How Everything We Believe About Why We Buy Is Wrong


£9.40

Groundswell: Winning in a World Transformed by Social Technologies2. Groundswell: Winning in a World Transformed by Social Technologies


£10.97

 
Consumer Behaviour: A European Perspective3. Consumer Behaviour: A European Perspective


£38.23

Marketing Research: An Integrated Approach4. Marketing Research: An Integrated Approach


£29.83

Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches5. Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches


£8.00

Scoring Points: How Tesco Continues to Win Customer Loyalty6. Scoring Points: How Tesco Continues to Win Customer Loyalty


£12.67

Emotional Branding: The New Paradigm for Connecting Brands to People7. Emotional Branding: The New Paradigm for Connecting Brands to People


£9.28

Let Them Eat Cake: Marketing Luxury to the Masses - As Well as the Classes8. Let Them Eat Cake: Marketing Luxury to the Masses - As Well as the Classes


£9.98

Why We Buy: The Science of Shopping9. Why We Buy: The Science of Shopping
Marketing Research: An Applied Approach10. Marketing Research: An Applied Approach


£36.54


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